Cars In Context: three words that define our mission, as we strive to place cars in their proper market context. Cars, trucks, minivans, any vehicle with four wheels will be weighed and measured by how well it meets the needs of the intended customer, by the merit of its engineering, quality of build, and soundness of design. Because all of us have industry experience, in marketing, PR, and product strategy, we will identify and elaborate on areas for improvement in all vehicles we test.
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